About Us


Latisha J. Alford "Coach T", is the owner of Back to the Basics Nutrition and Fitness, LLC.  Latisha is a double certified run coach with Road Runners Club of America (RRCA) and Revo2lution Running Coach. She has a nutritional background and is a certified Fierce4 Nutritional Coach. Latisha has certifications from Interactive Fitness Trainers of America (IFTA) in Personal Training and Kickboxing. She is also part-owner of Trifecta Fitness Studio which has two locations, Jamestown and Winston-Salem, NC.  In 2019, Latisha competed in her first National Physique Competition (NPC) and plans to continue her bodybuilding journey.  

Latisha discovered her passion for fitness and healthy living years ago and has not stopped.  She has run races of various distances and trained several women in the Winston Salem run community through the national organization, Black Girls Run where she served as an Ambassador and a Run Coordinator.  In addition, she enjoys motivating others to live longer healthier lives. 

Latisha has a passion for showing women how easy it is to improve their lifestyles with basic changes. She believes that with God, anything is possible and often tells her clients, “We are aiming for progress, not perfection!” She is a mother, works full time, and is an entrepreneur but makes time to help others meet their goals.  Latisha has been the speaker at conferences and workshops sharing with others her passion for a healthy active lifestyle.